There is nothing quite like a state fair. They are full of attractions, music, and most importantly food! Fairs are a part of our American history, dating back to the first state fair in 1841 held in Syracuse, New York. The fair was a way for the newly formed Agricultural Society to encourage farming and pastoral growth and development...Details
For entertainment centers, it seems like there is always something new coming out that tops the last installment, and much like technology, it can be hard to keep up! I'm guessing this was the reasoning behind the creation of the Amusement Expo International show, which comes to Vegas next month! This expo brings together the latest and...Details
Where is the one place you can go where games, rides, flooring, fog machines, characters, prizes and foodservice all come together under one, great big, ginormous roof!? Must be the IAAPA Attractions Expo in Orlando, FL, and we're headed there next week!
It seems these days you can’t go anywhere without finding some form of food available for...Details
In today’s hyper competitive market, you have to always be thinking about new ways to generate revenue. Be it through sales, upgraded menus, or advertising, getting customers to spend more with each visit is a vital component to being successful for the long haul.
One easy way to drive additional sales of food and beverage is to implement a...Details
As we wrap up another exciting week at the IAAPA Attractions expo, there are many lessons to be learned from such a huge show. For attractions, the big message we continue to hear from both industry experts and press alike, is that the WHOLE experience matters. When you consider how many options each patron has for their entertainment, you have...Details
It seems these days you can’t go anywhere without finding some form of food available for purchase as part of the experience. From movie theaters to convenience stores, more and more locations are adding prepared foods to their line up and the attractions industry is no different. In less than three weeks we’re headed to the IAAPA Attractions...Details
More than Just a Transaction: Increase Concession Sales by Making Concessions part of the Experience
There are many ways an attraction can increase concession sales, some of them are easier than others, but when it comes to driving higher profits, attractions should rely on their unique selling point of being an experience. As an attraction, you are selling an experience. Be it a ball game, an interactive animal exhibit, or even a game of...Details