Get ready—National Chicken Wing Day is right around the corner! Celebrated each year on July 29, this finger-licking holiday is the perfect excuse to serve up saucy, savory, and crispy wings that keep guests coming back for more. Whether you’re a restaurant, bar, or entertainment venue, now’s the time to take flight with a fun promo, limited-time menu item, or flavorful twist on a fan favorite.
A Brief History of the Chicken Wing
Believe it or not, chicken wings weren’t always the MVP of the appetizer menu. The now-iconic Buffalo wing was born in 1964 at Anchor Bar in Buffalo, New York, when co-owner Teressa Bellissimo tossed leftover wings in hot sauce and butter as a late-night snack for her son and his friends. The dish was an instant hit—and it didn’t take long for wings to soar in popularity across the U.S.
Today, chicken wings are a staple in bars, restaurants, and game-day menus nationwide, served in every style and flavor imaginable. And on July 29, Americans celebrate that delicious legacy one wing at a time.
Wing-Inspired Promotions & LTO Ideas
Looking to make the most of National Chicken Wing Day? Try one (or all) of these crowd-pleasing ideas:
Wing Flights
Offer guests a tasting experience with a Wing Flight Sampler—four or five bone-in or boneless varieties with different sauces or rubs. This works great for dine-in or takeout!
Spicy Wing Challenge
Turn up the heat with a “Blazing Wing Challenge” where customers win prizes and bragging rights for finishing your hottest wings in a limited time. Great for social media buzz!
Buy One, Get One Free
Keep it classic with a BOGO wing deal all day long. Perfect for driving traffic and increasing order sizes.
Creative Wing Combos
Take things up a notch with unique pairings, like wings & waffles, boneless wing-topped mac and cheese, or even sweet & spicy Asian-inspired glazed wings served over sticky rice.
Beer & Wing Pairing Night
Host a special event where each wing flavor is paired with a local craft beer. Great for breweries, pubs, and taprooms looking to boost foot traffic midweek.
Make Wing Day Easy (and Profitable) with AutoFry®
Planning to feature chicken wings on your menu year-round—or just on special occasions like National Chicken Wing Day? You’ll want a fryer that delivers consistent, crispy results without the hassle.
AutoFry, the fully-enclosed, completely electric, ventless deep fryer, makes it easy to fry wings safely, cleanly, and efficiently—no hood system or dedicated fry cook required. With multiple sizes available and a simple touchscreen interface, AutoFry is perfect for kitchens of all sizes, especially those looking to expand their menu without a costly renovation.
So, this Chicken Wing Day, serve up something unforgettable—and let AutoFry do the heavy lifting behind the scenes.
Ready to wing it?
Contact us today to learn how AutoFry can help you serve up crispy, crave-worthy wings—365 days a year.
